The 5 best model agencies in Sydney that open doors to opportunities
Are you an aspiring model looking to break into the industry? Or perhaps you’re a seasoned professional seeking fresh opportunities to grow your career?
In a city as vibrant and dynamic as Sydney, the modeling industry offers countless possibilities, but finding the right agency is essential to unlocking your full potential.
That’s where this guide comes in!
We’ve curated a list of Sydney’s top modeling agencies based on their reputation, diversity, and the support they offer to their talent.
Whether you’re taking your first steps into the industry or looking for your next big break, this guide will help you navigate Sydney’s exciting modeling scene with confidence.
How much do model agencies pay in Sydney?
Model agencies in Sydney pay at least $150 per day. However, it depends on the model’s experience, type of work, and the agency. Agencies typically take a 20–30% commission on the model’s earnings.
1. Royalle Modelling
Address: 201 Sussex St, Sydney NSW
Phone +61 2 8599 7273
Business hours: Monday-Sunday: 9:00am to 8:00pm
Royalle Modelling is a well-established talent recognized for its inclusive approach and dedication to nurturing diverse talent.
Founded in 2008 by George Bastoli, it has built a reputation for professionalism and excellence. Its prestigious clients include Yves Saint Laurent, L’Oréal, and Reebok.
Its collaborations with well-known brands reflect the agency’s high standards and industry trust.
Beyond its impressive portfolio, it’s particularly known for its emphasis on quality over quantity, ensuring that its models receive opportunities tailored to their skills and aspirations.
While it maintains a positive reputation within the industry, some aspiring models have mentioned upfront fees.
These are common in the industry, sure. However, it’s important to ensure the agency’s services justify the costs before committing.
Communication and understanding of the terms of contracts remain vital for a successful relationship with the agency.
Great and commendable!
“Royalle modelling is an agency with a nurturing and extra caring approach. They do everything possible to ensure their models get the best jobs and most importantly, receive the best experience on and off site. Couldn’t have asked for a better person than George to run everything, he is so passionate about what he does and dedicated to make the industry a better place for everyone. Absolutely stoked to be on the team!.”
– Sophie S., Google Reviews
Best in the business
“Royalle Modelling are the best in the business, professional, helpful and a company with strong CSR. Their talent are a joy to work with and produce an unbelievable end product. Royalle showed incredible generosity, offering to work with The Cova Project on our most recent charity campaign and they came through with solutions whenever needed. I highly recommend working with Royalle and those who choose to can feel comfortable that they are working with a company that understands the importance of giving back. Thank you Royalle!.”
– Geena D., Google Reviews
2. WINK Models
Address: 85 William St, Darlinghurst NSW
Phone +61 2 8005 4388
Business hours: Monday-Friday: 8:30am to 6:30pm
WINK Models is a leading modeling agency in Sydney, recognized for its professional and client-focused approach.
Offering opportunities across the fashion, commercial, and promotional sectors, it serves a diverse range of clients, from global corporations to smaller brands.
Its strong presence on social media helps models gain visibility. Meanwhile, the agency’s user-friendly website ensures talent can easily update portfolios, apply for jobs, and access assignments.
What’s more, the focus on inclusivity and a variety of job opportunities provides aspiring models with a solid platform to grow and thrive in the competitive modeling industry.
However, like many top-tier agencies, WINK operates in a competitive environment, which can lead to slower periods for work availability.
Despite the competitive nature, the agency’s guidance and opportunities make it a valuable partner for ambitious talent.
A helpful career starter
“It is refreshing to have found an agency that appreciates beauty beyond the trends and requirements of the traditional fashion industry. I’m at a place in my modelling career where I’m booking jobs with girls from agencies that told me they’d never hire someone of my height or told me that there was no work for my look ‘right now’, over and over again. Wink has been a predominant pioneer in diversifying the industry, they have opened up jobs for people who wouldn’t have had many opportunities before. ”
– Nadine S., Google Review
Will do business again soon
“The WINK Models is amazing. I have a shooting in the afternoon and the original model is suddenly not available due to family emergency. I called them and Zoe arranged a new model for me when other model agencies are answering phone calls like I am crazy to want a model in such a short notice. Great job WINK models! You have a loyal customer.”
– Jing L. Google Review
3. ICON Management
Address: 33 George St, The Rocks NSW
Phone: +61 2 9976 6685
Business hours: Monday-Friday: 9:00am to 6:00pm
ICON Management has achieved groundbreaking milestones, including ‘world-first’ covers and major fashion editorials for curve models. It has also secured major fashion editorials in renowned publications such as Sports Illustrated and Women’s Health.
These accomplishments highlight their leadership in reshaping industry norms.
Inclusivity remains at the heart of ICON’s mission. By representing talent across a spectrum of body types, ages, and ethnicities, they ensure their clients have access to a truly diverse talent pool.
Collaborations with high-profile fashion brands and publications underscore the agency’s influence and commitment to diversity. Their efforts have earned widespread recognition, solidifying their status as a trailblazer in advocating for broader representation in fashion.
If there’s one thing to keep in mind, it’s the agency’s competitive environment. This can pose challenges for models, particularly during periods when opportunities are limited.
That said, their dedication to challenging conventional beauty standards has set them apart as leaders in driving positive change in the fashion world, making them one of the best in the city.
Exceptional services
“Amazing agency to work with, first time using models for a new business I am starting and they were so helpful. Anna was great and very responsive, I used models Ashleigh. F and Jessica. T and they were exceptional models really went above and beyond to bring the vision to life.”
– Fatma K., Google Review
Very professional
“A fantastic, professional and inclusive agency with lots of industry experience.”
– Madelena R., Google Review
4. Model Scout Academy
Address: Caringba South, New South Wales
Phone: +61 434 019 479
Business hours: Monday-Sunday: Open 24 hours
Model Scout Academy offers a variety of modeling and personal development courses aimed at enhancing confidence and image.
They provide programs such as modeling masterclasses, personal styling sessions, social media influencer development, and professional portfolio shoots.
The modeling masterclasses cover posing techniques, runway skills, and insights into the industry. This helps students build the necessary tools to succeed in the modeling world.
Clients have shared positive feedback about their experiences at the academy, with many praising the confidence gained and improvements in their beauty and makeup skills after completing the courses.
Additionally, past participants have found the training valuable in boosting their confidence and drive to pursue a career in modeling.
Model Scout Academy has an active social media presence, particularly on Instagram, where they showcase their programs and the achievements of their students.
While the academy has garnered positive reviews, prospective students should do their research before enrolling, as this agency has limited information on long-term success. This is to ensure they align with your goals and expectations.
Very professional
“Last week, we attended a modeling masterclass with Stephanie in a group of 10 people, and I can confidently say she is incredibly professional and experienced in this industry. It was clear that she genuinely cares about teaching and explaining things because she has over two decades of experience. Even though my English isn’t perfect, she explained everything in a very simple and clear way, making everyone feel comfortable and supported. Stephanie gave us confidence and taught us a lot about catwalks, posing, and even skincare, which was very helpful. She also shared every step needed to start a modeling career, even for those with no prior experience.”
– Shayan Z., Google Review
Helped a lot with my confidence
“I attended a one day Masterclass and absolutely loved the experience. Coach Step was very open and warming, as well as very informative. She helped with tips and tricks and giving great feedback when needed. I wanted to attend this class to bring my confidence and self esteem up. And afterwards it definitely has brought up my confidence, and brought me out of my shell more :).”
– Kanika C., Google Review
5. Elite Model Events
Address: Caringbah South, New South Wales
Phone: +61 405 692 653
Business hours: Monday-Sunday: 9:00am to 5:00pm
Elite Model Events specializes in organizing and managing modeling events across Australia, collaborating with talent nationwide to showcase a diverse range of models.
Their events aim to provide a platform for emerging and established models to gain exposure and connect with industry professionals.
Elite Model Look, the international modeling contest associated with the Elite Model network, further enhances the agency’s reputation. It’s known for discovering top talent, including supermodels like Cindy Crawford and Stephanie Seymour.
Some of the employees and models that we interviewed noted the professionalism of the team, the well-organized events, and the valuable exposure these opportunities provide.
However, some feedback highlighted the intense competition within the modeling industry, which may not always guarantee immediate results for participants.
Nonetheless, Elite Model Events is recognized for their commitment to showcasing diverse talent across Australia.
Prospective models and clients are encouraged to reach out directly to explore opportunities and evaluate how the agency aligns with their individual needs and aspirations.
Highly recommended
“The best! Chanelle is super professional and will always go above and beyond for all clients and staff. Highly recommend!”
– Kathie F., Google Review
Customer oriented and professional
“Reliable and professional agency. Chanelle really cares about her job and would do anything to make clients and team members happy.”
– Solange T., Google Review